Haribo is one of the world’s most famous candy brands, founded in Germany in 1920 by Hans Riegel. Haribo is particularly famous for its gummy bears, also known as “Goldbears”, which were launched in 1922 and quickly became a classic in the candy world. Haribo’s range includes a wide variety of candy products, including:
Gummies – The classic gummy bears are made in different colors and fruit flavors, and Haribo also offers other shapes like snakes, hearts and cola bottles.
Foam candy – Products like “Matador Mix” and “Star Mix” contain a mix of gum, licorice and foam candy that add different textures and flavors.
Licorice – Haribo is known for its wide range of licorice products, from mild to strong and salty varieties, such as “Salt Bombs” and “Pontefract Cakes”.
Haribo’s slogan “Haribo makes children happy – and adults too” emphasizes their appeal to both children and adults. Their sweets are known for being colorful, fun and varied in taste, making them a popular choice for both festive occasions and as an everyday snack.
